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Practical knowledge for labels, artist managers, and music operators.
Every release requires the same steps – but no one should have to set them up from scratch each time. Releasy solves this problem with reusable release plans that can be automatically applied to new projects. This article shows you how it works.
A good release doesn't just happen – it's planned. A structured approach helps you avoid last-minute stress, miss no deadlines, and give your music the attention it deserves. This guide shows you what a professional release plan looks like – from the first idea to the final drop.
The music industry has changed drastically in recent years, particularly due to the proliferation of online streaming services. Musicians and bands can today make their music available online and market it digitally through various music distribution platforms.
Your album is coming out in six months. Before that, two singles including music videos will be released. You're right to wonder what you can do beyond editorial PR and playlist promotion. Whenever music videos play a role in your release planning, we always recommend supporting them with YouTube Ads.
Email marketing is an indispensable tool in every artist's arsenal. Why? Because it enables a direct and personal connection to your fans, far beyond what social media can offer. Here you'll learn why building an email list is so valuable for you as a musician and how you can make the most of it.
Releasing new music is not only a creative milestone, but also a great opportunity to attract the attention of music editors. The simplest and most effective way to achieve this is by creating a compelling press release for your release. Here are some tips on how to write an article that captures the attention of your target audience.
YouTube is the most influential search platform for music videos. Optimizing your YouTube channel is therefore crucial, even though creating and sharing content on YouTube can be challenging given the sheer number of options available. In this article, you'll learn how to take your video uploads to the next level.
The visual representation of your music is just as important as the music itself. A central element of your presentation is professional press photos for musicians. To help you make an impact with images at your next music release, we've put together some tips for you.
The Spotify Countdown Page is a new feature created specifically for an upcoming album or single. These pages are designed to get fans in the mood and build their anticipation for the upcoming release.
Spotify Showcase campaigns are one of the newest campaign types in Spotify's advertising portfolio. With Showcases, sponsored recommendations can be displayed as a banner on the Spotify home screen to promote new releases or older catalog titles.
If your music is available on social networks, you can now add it as an Instagram profile song. The update is somewhat reminiscent of Myspace and allows users to listen directly to your latest song or a focus track from your catalog.
In the dynamic world of the music industry, it's crucial to keep up with the latest marketing tools. This is where smartlinks for musicians come into play, especially those from providers like Linkfire.
Bandsintown is a platform aimed particularly at independent artists. By linking Spotify and Bandsintown, you can display your upcoming concerts on Spotify without having to sell tickets through larger ticketing companies.
With images, links, and biographies, you can make your profile more vibrant and interesting. They reveal more about you and your personality as an artist.